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VAIL, Colorado—February 23, 2010—The Vail Cascade Resort and Spa Sales and Marketing Director Rob Henderson is pleased to announce that Kirsten Texler has joined the team as Public Relations & Communications Manager.  A Colorado native with a twenty year history in the ski resort industry, Texler brings a wide range of experiences as a public relations and communications liaison to the Vail Cascade Resort and Spa.

Texler’s writing has been published across the ski industry, making her professional relationships valuable in her roles as both a journalist and a resort guide for visiting media members.  She has been contracted as an advertorial writer in several broad-scale marketing campaigns and continues to be published in print and online articles relating to ski town life. 

Additionally, Texler holds a PSIA Full Certification in ski instruction, and has taught skiing at Vail and Beaver Creek.  Most recently, Kirsten Texler was the Director of Public Relations & Communications for Crested Butte Mountain Resort in southcentral Colorado.

Previously, Texler founded and operated a corporate event organization company, Key Link, Inc.  Texler’s background includes a B.A. in Communications and a B.A. in Psychology from the University of Colorado and a Master’s degree in Education from Regis University.  Texler also served as media coordinator while touring and performing as a figure skater with the Ice Capades.

 “True to my personality, I promise to bring an appetite for challenge and growth into my new position as Public Relations and Communications Manager with the Vail Cascade Resort and Spa,” added Texler.

In her personal life, Texler enjoys seeking out adventure with her seven-year-old son Christopher and high energy activities and exploration with her extended family in the Vail area.  She welcomes visitors and locals alike to come share her passion for the outdoors and ski town life in her new role with the Vail Cascade Resort and Spa.

Media Contacts:
Kirsten Texler
Vail Cascade Resort & Spa


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